We will make long term investments. Our capital is patient without the pressure of short term redemptions. We are willing to take risks associated with equity markets and expect commensurate returns.
We are sector agnostic but with a bias for consumer/consumption stories. We are looking for teams and ideas that have the potential to scale significantly. India is likely to remain an attractive growth market in the foreseeable future, so we would focus primarily on companies serving a large market opportunity in India. Simultaneously, we are interested in a team’s articulation of “its right to win”. We are keen to understand what is differentiated in the model and not quickly replicable and the team’s ability to execute the plan.
Our preference is to co-invest with well-regarded seed/venture/PE funds. We tend not to take the lead in an investment round.
Apart from investments directly into companies, we participate in the space through investing as a Limited Partner in VC / PE funds.
We will bring more than just a cheque to the table. We understand that entrepreneurs need the independence to run their companies. We will nevertheless be available on a pull-basis to add value when needed. This might be in the form of benefiting from the network that we have built doing business over several years. In addition, we can provide operating and management expertise, particularly in the areas of overall strategy, marketing & distribution, team building & organization structure, business enabling HR practices, corporate governance and scaling the business.